Last Updated: April 22, 2025

Welcome to Big12Sportz.com (the “Site”). We value your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our Site or engage with our services. By using Big12Sportz.com, you agree to the practices described in this policy. If you do not agree, please refrain from using the Site.

1. Information We Collect

We collect information to provide and improve our services, which include news, analysis, and fan engagement content related to Big 12 Conference athletics. We collect:

a. Personal Information

• Contact Information: Name, email address, or phone number (e.g., when you subscribe to our newsletter, comment on articles, or contact us).
• Account Information: Username, password, and profile details if you register on the Site.
• User-Generated Content: Comments, posts, or submissions you share on our forums or social media integrations.

b. Non-Personal Information

• Usage Data: IP address, browser type, device information, pages visited, and time spent on the Site, collected via cookies or analytics tools.
• Aggregated Data: Anonymized data used for statistical purposes, such as tracking site traffic trends.

c. Cookies and Tracking Technologies

We use cookies, pixel tags, and similar technologies to enhance your experience, analyze site performance, and deliver personalized content. Cookies may be set by us or third-party services like Google Analytics, Facebook, or Twitter. You can disable cookies in your browser settings, but this may limit some Site features.

2. How We Use Your Information

We use your information to:

• Provide and personalize content, such as tailored articles or newsletters.
• Communicate with you, including responding to inquiries or sending promotional emails (with your consent).
• Analyze Site usage to improve functionality and user experience.
• Manage accounts and facilitate community interactions (e.g., comments or forums).
• Comply with legal obligations or protect the Site’s security.

3. How We Share Your Information

We do not sell your personal information. We may share information in the following cases:

a. Third-Party Service Providers

We work with vendors for services like hosting, analytics, or email delivery. These providers are contractually obligated to protect your information and use it only for the purposes we specify.

b. Business Partners and Advertisers

If we accept sponsorships or advertisements, partners may receive aggregated data or click/impression metrics. Personal information is shared only with your consent or as anonymized data.

c. Legal Compliance

We may disclose information to comply with laws, court orders, or law enforcement requests, or to protect the rights, property, or safety of our users or the Site.

d. Business Transfers

If Big12Sportz.com is sold or merged, user information may be transferred as part of the transaction, subject to this policy.

e. Third-Party Links

The Site may contain links to external websites (e.g., social media or partner sites). We are not responsible for their privacy practices, and you should review their policies.

4. Your Choices and Rights

• Opt-Out: Unsubscribe from marketing emails using the “unsubscribe” link or by contacting us at info@big12sportz.com.
• Cookies: Manage cookie preferences through your browser or our cookie consent banner.